British girl band Little Mix have collaborated with make-up and cosmetics brand Collection for the launch of Little Mix by Collection.
The make-up range enables fans to recreate each band member’s signature look and the products reflect the girls’ individual style.
Perrie Edwards comments, ‘We are so excited to unveil our new range to all you make-up lovers out there. As you know we all love dressing up and experimenting with different looks, so creating our own make-up was a dream come true. We designed the collection ourselves and we’ve all chosen products that reflect our personalities.’
Collection’s vice president Angela Buglass added: “We are absolutely delighted to be partnering with Little Mix on this exciting collaboration. The girls reflect all of Collection’s brand values… They are full of confidence, complement each other perfectly and love to experiment with colour.”
The Little Mix by Collection range is available from September 25th 2013.
Little Mix are a British four-piece girl group formed in 2011, consisting of members Perrie Edwards, Jesy Nelson, Leigh-Anne Pinnock, and Jade Thirlwall.
They were formed exclusively for the eighth series of The X Factor, where they became the first group entry to win in the programme’s eight-year history. Following their victory, they signed with Simon Cowell’s record label Syco Records. The group subsequently signed in the United States with Columbia Records.
Little Mix have been branded the next Spice Girls as well as the UK’s next biggest girl group capable of international success.
After winning, they released their winning single, a cover of Damien Rice’s “Cannonball”. They later released their debut album DNA on 19 November 2012. As of June 2013, the band have sold over two million records worldwide.
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