Jenny McCarthy stars in e-cigarette advert

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Jenny McCarthy has teamed up with blu eCigs for its new television and web advertising campaign.

The former Playboy model, who now co-hosts The View, shares her personal experiences with the electronic cigarette in the adverts, which air on 5th August, 2013.

She says, ‘As a smoker who is single, I was instantly drawn to e-cigarettes as a smoking alternative to better suit my activities on-set and my lifestyle off-set. After sampling the field, blu eCigs quickly became my brand of choice, so it was very natural to be part of this campaign and share all the reasons why I honestly love the product.’

“Jenny is first and foremost a customer, and as such, she represents a large demographic of blu eCigs users,” said Jason Healy, founder of blu eCigs. “Jenny is a celebrity known for being candid and brutally honest — and we wanted to capture that authenticity. She does a great job sharing her own personal experiences that should resonate very well with female and male audiences alike, while showing the many benefits and features of blu eCigs.”

McCarthy has replaced Stephen Dorff as the celebrity ambassador for eCigs.

Whether you are a long time backer of blu Cigs or just now thinking about making the switch, you undoubtedly have a question or two. The following are some answers to the more frequently asked questions:
Does a blu E-Cig produce smoke?

No. While a blu electronic cigarette looks like it may produce smoke, this is in fact a vapor, which disappears in seconds.

– Where can I smoke blu?

Blu is not a tobacco product; It does not burn; And it does not produce odor. For this reason, a blu electronic cigarette can often be smoked in places where tobacco cigarettes are banned. (i.e. bars, restaurants, stadiums) However, in order to be respectful and avoid causing a scene, you should always check with the establishment before you start vaping.

Can I use blu to quit smoking?

blu has not been approved by the FDA as a smoking cessation device. For this reason, it should not be used to help you quit smoking

– Why should I choose blu over another e-cig brand?

blu offers a commitment to quality and safety. Our e-liquid is made in the U.S from U.S ingredients (compare this to other brands where their products are made in China.) Also, we maintain an independent quality control organization that inspects product lines at all our facilities.
blu is committed to the overall user experience. There is no other brand that offers the type of usability compared to our electronic cigarette packs. With an advanced social feature, these convenient carrying cases will actually charge your e-cigarette batteries while you are on the go.

– Why does a blu e-cig have a blue light?

The tip of a blu electronic cigarette is blue in color to alleviate any concerns people may have that you are smoking a real cigarette in areas where traditional cigarettes are not typically allowed. The blue light lets them know you are not smoking a cigarette.

– How does blu work?

blu works with a small rechargeable battery (take note that blu Disposables are not rechargeable) and a unique, replaceable electronic cigarette cartridge containing the exclusive blu flavors. Inhaling activates the cartridge and vaporizes the solution.

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