DFNN taps Chris Tiu as brand hero
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Tech giant handpicks Chris Tiu as brand ambassador
Chris Tiu has accomplished everything, whether it be winning basketball games for Ateneo de Manila University, Rain or Shine, and Gilas Pilipinas, hosting several television shows across networks, or participating in his local government. The media figure has always had a passion for entrepreneurship, even though he has dabbled in many different industries throughout the course of his lengthy and varied career.
Some of his accomplishments include the well-known beverage chain Happy Lemon and the marketing communications company VLink Interactive. These examples demonstrate his obvious business acumen as well as a vision and a desire to provide the best service possible to clients and customers, two traits that all successful entrepreneurs share.
The sports superstar-turned-business-leader Chris Tiu couldn’t refuse the offer from the top provider of information technology solutions to hire him as its first brand ambassador because of that mindset and determination.
“When I was introduced to DFNN, I immediately related to their values and their leaders. Just after our first few conversations, I already saw myself really aspiring to follow their footsteps in how they lead the business and how they offer their services even on a smaller scale,” shares Tiu.
His ambition is not shocking. Tiu was honored as one of The Outstanding Young Men (TOYM) in 2013 for his contributions to the growth of young leaders. His achievements as a Sangguniang Kabataan member and barangay kagawad (village councilor) were recognized in the award. In addition, his numerous endeavors demonstrate that he has consistently been headed in the right direction.
We can’t wait for this partnership to produce exciting results!
Brand partnerships are one of the most effective ways to increase your brand awareness and sales.
If you want to get exposure for your business, it’s best to invest in a well-known brand ambassador—one with millions of followers who will promote everything from their products/services directly into their fans’ feeds.
If you are looking to improve your business by partnering with famous people, call the team at The Celebrity Group.
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Brand ambassadors and public personalities have been proven to increase sales and brand awareness THREE times more than a similar campaign without.