Manolo Blahnik CBE to create Mayfair Hotel LFW windows
Manolo Blahnik CBE to create Mayfair Hotel LFW windows
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The Mayfair Hotel, official hotel of London Fashion Week for the sixth year running, has announced designer Manolo Blahnik CBE is to use the imagery he created for the British Fashion Council to front the hotel’s Stratton Street façade in celebration of London Fashion Week and Vodafone London Fashion Weekend.
In a collaboration with Manolo Blahnik CBE, the recipient of the Outstanding Achievement at this year’s British Fashion Awards, he has created the exclusive imagery for the campaign and on site marketing material for February 2013 showcase. The imagery will be used across all print, marketing, digital and social media platforms for LFW AW 13.
“I’m very excited and privileged to have been asked to work on this project, particularly as I have never done anything like this before,” Blahnik said. “It is my cartoonish tribute to fabulous English women.”
Manolo Blahnik was provided with an open brief and a blank canvas to bring the concept and creative from his world to be the backdrop of London Fashion Week. Inspired by his personal career, the illustration sets the scene of Manolo with key industry figures who have been a special influence in his life and career. Caroline Rush, Chief Executive British Fashion Council commented “We are so pleased to be collaborating with Manolo Blahnik, our BFA Outstanding Achievement winner for 2012 in this capacity. Manolo’s sketches are world famous and it will be both great fun and inspirational to see these displayed across London Fashion Week in February 2013.“
Manolo comments, “English women and their style inspire me tremendously. This series of drawings represents some of the figures I adore and who have influenced my life and work. I like extreme girls and the combination of the poise, the grandeur and the beauty of English women.”
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