Please complete verification to access this content.
One thing we know for sure about Venus Williams is that anything she puts her hands on is going to be a grand slam and her latest fashion serve is no different.
In collaboration with LOOK Optic, Venus Williams created a capsule collection of eyewear under her activewear and tennis lifestyle brand, EleVen by Venus Williams.
LOOK Optic’s first multi-brand collaboration featured Williams as the perfect muse to empower women to feel their best as they lead healthier lifestyles.
“Partnering with LOOK OPTIC and working with their team was a very collaborative experience,” Williams said in the press release. “They truly understand EleVen’s commitment to creating products that empower you to look and feel your best.”
The main objective of EleVen and LOOK Optic’s union was to introduce innovative products without sacrificing quality or aesthetics.
The MUSE frames, LOOK Optics’s first foray into metal, was created with high quality yet lightweight design and composed of 100% recycled material.
New frames are available in a range of hues, and options for glasses come in four varieties: tinted readers, blue light glasses, readers, and sunglasses.
We can’t wait for this partnership to produce exciting results!
Brand partnerships are one of the most effective ways to increase your brand awareness and sales.
If you want to get exposure for your business, it’s best to invest in a well-known brand ambassador—one with millions of followers who will promote everything from their products/services directly into their fans’ feeds.
If you are looking to improve your business by partnering with famous people, call the team at The Celebrity Group.
For enquiries, please contact:
About The Celebrity Group
Useful Talent has more than 30 years of experience in casting the most effective Celebrity Influencers & Brand Ambassadors for the International Advertising, Marketing & PR Industry.
Brand ambassadors and public personalities have been proven to increase sales and brand awareness THREE times more than a similar campaign without.