Please complete verification to access this content.
PointsBet Welcomes Ryan Leaf
PointsBet, the leader in live betting, today announced it has named former quarterback and football analyst Ryan Leaf as the newest addition to its talent roster.
Ryan Leaf, who joined ESPN in 2019 as a college football analyst and is a regular contributor on SportsCenter and College Football Live, will host The Straight Line with Ryan Leaf, a show broadcast four times per week.
The Straight Line with Ryan Leaf aired on September 8th, and featured betting advice based on the NFL and college football teams’ future performance.
“I’m thrilled to join the PointsBet team as we work together to produce premium football content during this upcoming football season,” Ryan Leaf said. “With PointsBet’s market-leading emphasis on live betting options and their best-in-class user experience, it was an easy decision. I’m eager to use my knowledge of the game in a new and exciting way that connects me to sports fans and bettors on a regular basis.”
“PointsBet views content as an essential component of the overall sports betting experience,” said PointsBet USA CEO Johnny Aitken. “Bettors are increasingly looking to sportsbooks to provide them with high-quality entertaining and informative content, and with the unveiling of the PointsBet Studio, we’re able to produce and curate content in house that is tailored to the PointsBet user. And we couldn’t be more excited to be kicking off the NFL season with content produced alongside our newest brand ambassador, Ryan Leaf.”
“We’re excited to partner with former NFL quarterback and Heisman Trophy finalist Ryan Leaf for a slate of weekly original shows,” said Liam Roecklein, PointsBet Senior Vice President of Content. “We’re focusing on delivering content to bettors that highlight the biggest NFL and College Football storylines while also delivering the most in-depth betting analysis.”
We can’t wait for this partnership to produce exciting results!
Brand partnerships are one of the most effective ways to increase your brand awareness and sales.
If you want to get exposure for your business, it’s best to invest in a well-known brand ambassador—one with millions of followers who will promote everything from their products/services directly into their fans’ feeds.
If you are looking to improve your business by partnering with famous people, call the team at The Celebrity Group.
For enquiries, please contact:
About The Celebrity Group
Useful Talent has more than 30 years of experience in casting the most effective Celebrity Influencers & Brand Ambassadors for the International Advertising, Marketing & PR Industry.
Brand ambassadors and public personalities have been proven to increase sales and brand awareness THREE times more than a similar campaign without.