Kriti Sanon for Rangriti
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Rangriti ropes in Kriti Sanon as brand ambassador
The Indian fashion brand Biba has signed Indian film actress Kriti Sanon as the ambassador for their latest line, Rangriti.
Siddharath Bindra, MD of Biba Fashion stated, “We are delighted to have Kriti Sanon on board as our brand ambassador for Rangriti. With her effortless style, high fashion quotient and free spirited attitude Kriti was the perfect choice for a brand that has similar values. She is extremely popular amongst the youth across Tier 1 & 2 cities and Rangriti is a fashion brand for the young and contemporary women who like to add a twist to their regular Indian wear.”
The new brand ambassador, Kriti Sanon said: ”Rangriti is making Indian wear fashionable, comfortable and affordable which enables women to experiment with their looks. I am looking forward to working with Rangriti to make Indian fashion more appealing and fun to women across geographies. I am extremely excited to partner with Rangriti and be a part of this wonderful journey.”
New items now come with Kriti Sanon’s endorsement and span Everyday, party, and celebratory wear as well as a variety of other products.
The fashion company specializes in Indian inspired looks including beautiful Kurtis, high fashion Dresses, coordinated Suit Sets, flirty tops, slender Pants, and striking Palazzo. With a Kriti Sanon signature, these looks definitely do her justice.
We can’t wait for this partnership to produce exciting results!
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